Factter frame with three layers: structure, culture and undercurrent — everything is connected.

About Factter.

Factter is the organizational development practice of Kris Rayen. The name stands for Facilitate Teams towards Excellent Results. Factter redesigns how organizations work, structure and culture together, so change lands instead of piling up. Behind that approach sits one conviction: an organization that buckles under its change load can no longer do what it exists to do.

Where this lens comes from

My first employer was a manufacturing company, strongly hierarchical. The thinking sat at the top, the doing on the floor. HR was administration: there was hardly any room to grow, not in your work and not in your pay. Everything was imposed. A system was rolled out that felt like control, and twenty years later the sales people still weren’t using it. Production, quality, logistics, marketing and accounting each worked from their own discipline, and you could feel the friction between them throughout the whole organization.

I was young, and I thought: this has to change. In how we treat people, and in how we organize the work.

Kris Rayen at the window, holding a cup, founder of Factter.
Kris Rayen, founder of Factter

That thought became a career. I learned the HR trade in the staffing sector, where I ran my own agency with two hundred people working at client sites every day. I then went deep into people, change and behavior, and discovered that processes steer that behavior; so I trained in business processes and helped a printing company reinvent itself into a media house. I saw that technology steers the work too, and worked at the intersection of HR, IT and partner management. I saw leadership surface as a bottleneck in every organization I got to know from the inside, and immersed myself in leadership, team development and well-being. And at the end of that road lay the question that had been underneath it all along: the structure itself. How the work is divided. The newest chapter wrote itself: AI. In a large public organization I helped build AI governance from the inside, generative AI included: how do you make AI usable with quality and control, from policy and decision rights down to the workplace?

Everywhere I saw the same pattern return. Silos each selling their own service to the same client, until that client had five proposals from one house on the table and asked: could we have one point of contact? Colleagues competing with each other internally over the numbers, while the client could feel nothing was being aligned. Work so fragmented across departments that every decision had to pass everywhere first, nobody took final responsibility and postponement became the norm. And every time I thought the same thing: this is not about the people. They themselves feel that things could be different, often more sharply than anyone. It is about how the work is organized.

Everything is connected: I felt that already as a young employee. I then learned it theme by theme, through training and with my sleeves rolled up. HR, behavior, processes, technology, leadership, teams, the structure that carries it all, and today AI as well. That whole, that is Factter.

People make organizations, organizations make people.

A saying from the tradition of innovative work organization. It is not mine, and that is exactly why I like to use it: it captures half a century of organizational science in six words.

Why I do this

I have felt first-hand what work does to people, in every role I held and in every colleague next to me. My drive has not changed since: a better world of work, one that takes into account the human being behind the employee, and in which organizations can handle the future.

Change has become the only constant, and that is not a problem: that is normality. The task is a different one. We must lower the change load where the design makes it needlessly high, and make bearable what remains. For the people and for the organization. You don’t do that with an extra campaign or a tighter program. You do it by designing the work differently.

Everything as one whole

Excellent specialists exist for every domain: work organization, HR, leadership, team development, HR systems. What is rare is the combination: seeing and tackling everything as one whole. Structure that steers behavior, processes that make culture, systems that determine how much room people get.

Holding that whole together is exactly what Factter does. One designer who holds the full working model, from the boardroom to the workplace, and who knows how each part acts on the others because he has done each part himself.

That whole is available today in two tracks: by carrying the leadership itself as interim general management, or by designing and delivering a transformation as one whole, until it works.

From tension to change that lasts. Our approach on film.

Where we come from

Factter began with three Dutch words: samen organiseren werkt co-organizing works.

Samen.

Together

Impose nothing, but build in co-creation with the people who do the work, because that is how ownership grows.

Organiseren.

Organizing

Arranging the work differently and better.

Werkt.

Works

For the client, and for the people who make it happen every day.

That conviction has not changed. It has become sharper. Today we also know why co-organizing works: because well-designed work can handle change.

Today we say it like this

Organizations that can handle change.

Factter has existed since 2019, as the independent practice of Kris Rayen. But what is inside is older: the craft of a full career, built in the private sector and the public sector, in small and medium-sized organizations and in international companies. You will find a selection of projects in the cases; the organizations we have worked with are on the home page.

  • Founded in 2019
  • Lier, Belgium
  • Private and public sector

See the CV →See the cases →

Do you recognize your own organization somewhere in this story? Then a conversation about how work is organized where you are, and how it could be different, is the next step.